About me.

Working in advertising is interesting because you’re always learning. I immerse myself and learn everything I can about the brand I'm building. I’ve learned about everything from internet servers to making the perfect steak to tiling a kitchen backsplash. I’ve also learned how to manage creative teams on Home Depot, one of the biggest retail brands in America and how to develop a “gold standard sports sponsorship” for T-Mobile and the NBA. Check it out on the site. Most importantly, I’ve learned to make my next project the best one of my career. You gotta keep learning...

I’m a Group Creative Director at TRG and have built campaigns for Floor & Decor, Ram Trucks, The Home Depot, HD Home, ESPN’s College GameDay, Volunteers of America (VOA) and whatever else hits my desk.

Before TRG, I was a Group Creative Director at Publicis Seattle. We created award-winning work for T-Mobile, Chevy, Washington Tourism, Safeco Insurance and Rhapsody Music. Our “Who’s in your Fave Five” campaign for T-Mobile was voted #1 by Time Magazines’ Top Ten Ads. A fully integrated campaign for T-Mobile’s NBA Sponsorship was described by the NBA as the “gold standard of sports sponsorships.” The campaign featured high-profile athletes including Dwyane Wade, Charles Barkley, Dwight Howard, Yao Ming, Magic Johnson, and Julius Erving. I was fortunate to work with top directors like Spike Lee, Errol Morris, and Stacy Wall on the Fave Five campaign.

My work has been recognized in The One Show, The Clios, The Addy’s, and Communication Arts to name a few. (see list below) 

Experience
TRG/The Richards Group 
Group Creative Director, 2011-current
Floor & Decor, Ram Trucks, The Home Depot, HD Home, ESPN’s College GameDay, Ruth’s Chris Steak House, Orkin, Volunteers of America

Publicis Seattle
SVP Group Creative Director, 2001 - 2011
T-Mobile, Safeco, Chevy, Washington Lottery, Washington Tourism

Lowe and Partners, San Francisco 
VP Associate Creative Director, 1998 - 2001
Eddie Bauer, DisneyQuest, ESPN, Sun Microsystems, AutoWeb

Citron Haligman Bedecarre, San Francisco 
Senior Art Director, 1996 - 1998
Kenwood Electronics, Copper Mountain, PowerBar

Anderson Lembke, San Francisco 
Senior Art Director, 1992 - 1996
Microsoft, 3Com, Revo Sunglasses

Education
University of Minnesota, Minneapolis
BA in Advertising Design
Minors in Journalism and Art History 

Hyper Island Master Class

Instructor
Guest Lecturer, Ad Layout & Design, California State University, San Jose 
Guest Lecturer, History of Graphic Design, School of Visual Concepts, Seattle,

Awards
#1 Campaign Time Magazine’s Top 10 Ads 
Addy Interactive “Best of Show”
The One Show
CA Advertising Annual 
Clio 
The San Francisco Show 
The Minneapolis Show 
The Seattle Show 
Graphis Advertising Annual 
Graphis Design Annual 
Archive 
Print 
Adweek’s Ad of the Week 
PDN Photo Annual Feature
Creativity 
Addys